Insights

Is Your Business Ready for E-commerce Direct-to-Consumer Sales?

[vc_row][vc_column][vc_column_text]In 2017, Direct-to-Consumer (D2C) e-commerce sales reached $14.28 billion in the U.S. alone. In 2020, those sales had nearly reached $18 billion. D2C sales are projected, in 2021, to top $21 billion. If your brand isn’t yet selling directly to consumers, it’s probably time to start thinking about it. If you have been, you might

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6 Proven Strategies for Marketing Your Medical Device

[vc_row][vc_column][vc_column_text] How to get traction with medical device marketing Medical device manufacturers face a unique and challenging product development life cycle – completed products must be fully tested and approved long before the device can be made available for sale. At the same time, the demand for more and more effective medical devices is increasing.

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Choosing the right E-commerce platform: Magento vs Shopify vs Woocommerce

[vc_row][vc_column][vc_column_text]Magento, Shopify, and Woocommerce collectively own more than half of the market for e-commerce software. The platforms offer varying features and functionalities, and they come with considerably different costs — but it’s not a matter of determining which platform is best. Whether you are starting a new online store or migrating an existing shop to

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Working From Home Tips – Making The Transition

[vc_row][vc_column][vc_column_text][/vc_column_text][vc_empty_space height=”75px”][vc_column_text css=”.vc_custom_1585069409688{margin-bottom: 40px !important;}”] Our Speakers [/vc_column_text][vc_row_inner][vc_column_inner width=”1/3″ css=”.vc_custom_1585069957023{padding-bottom: 30px !important;}”][vc_column_text]   Michael White MashTank, Managing Partner Michael consults with companies to diagnose and fix the root causes of underperformance. He works at client sites all over the world, and from his home office in Philadelphia. [/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″ css=”.vc_custom_1585069963616{padding-bottom: 30px !important;}”][vc_column_text]   Dawn Kuczwara

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7 Essential Technologies for Direct-to-Consumer Brands Online

[vc_row][vc_column][vc_column_text]Let’s be honest – the term “disruptor” is bordering on becoming an overused buzzword. In fact, some would argue that it crossed that line some time ago, the same way “hack” did. It’s a concept that has started to lose meaning thanks to the flood of use and in some cases misuse. The original concept,

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